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PR That’s About More
Than Just Headlines.

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Kloss Creatives is the PR agency for CPG and wellness brands that use publicity as a growth lever to drive real business outcomes, from AI visibility to in-store velocity.

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FEATURED COVERAGE

Why PR Matters in the Age of AI

The way consumers discover brands has changed, and AI is accelerating it.

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Before purchasing, buyers are turning to search engines, editorial media, creator content, and increasingly AI-generated recommendations. Retail buyers are doing the same.

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What shapes those results isn’t brand-owned messaging: It’s credible, third-party coverage.

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As AI platforms surface brands based on authoritative public sources, the companies investing in press today are influencing how they show up tomorrow. Those who wait risk being defined by competitors who moved first.

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PR is no longer just about visibility. It’s about shaping your position in the new AI discovery layer that’s quickly becoming the default.

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"A phenomenal experience."

"Could not be happier with the increased business from Kloss Creatives." 

"They check every box, 11 out of 10." 

"Artists and creative geniuses in connecting with different audiences."

"Invested in your success." 

"The top of my list."

JUST A FEW OUTLETS WE WORK WITH:

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